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LuLaRich
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COLLECTION · Series · 2021

LuLaRich

A four-part docuseries that chronicles the unraveling of LuLaRoe, the billion dollar clothing empire accused of misleading thousands of women with their multi-level marketing platform.

Source: TMDB
* 6.5 (23)DocumentaryUnited States
Countries
United States
Studios
Prime Video
Runtime
45 min/ep
Release
09/09/2021
Score
6.5 / 10 (23)
Where to watch
Streaming
Amazon Prime VideoAmazon Prime VideoAmazon Prime Video with AdsAmazon Prime Video with Ads
With ads
Amazon Prime Video Free with AdsAmazon Prime Video Free with Ads
Seasons and episodes
Season 1
Season 1
4 episodes · 2021
Start Up
Episode 1. Start Up
2021-09-09 · 45 min

Meet Mark and DeAnne, the founders of LuLaRoe - the legging company that went from explosive startup to four-alarm corporate wildfire. They share their life stories up to the founding of LuLaRoe. Seeing dollar signs, DeAnne grows her…

Show Up
Episode 2. Show Up
2021-09-09 · 45 min

LuLaRoe goes corporate. Employees at “home office” recount the bizarre company culture. Demand explodes and LuLaRoe onboards retailers at breakneck speeds. The “leadership compensation plan” takes over the company and recruitment bonuses…

Blow Up
Episode 3. Blow Up
2021-09-09 · 45 min

LuLaRoe’s wacky culture turns toxic. Sexism, body shaming and gaslighting become hallmarks of the company. Retailers suspect they are in a cult. At the same time, the clothing quality deteriorates and defective complaints skyrocket.…

Toe Up
Episode 4. Toe Up
2021-09-09 · 45 min

LuLaRoe buckles under the weight of complaints and accusations. Retailers leave in droves. Dozens of entities file lawsuits, including the state of Washington. LuLaRoe is a small fish in an ocean of MLMs preying on the least among us. The…

Cast by season
?
DeAnne Stidham
Self - Founder Lularoe
?
Mark Stidham
Self - Founder Lularoe
?
Stella Lemberg
Self - Former Lularoe Retailer, Sponsor
?
Lauren Covey Carson
Self. Former Lularoe Retailer, Trainer
?
Derryl Trujillo
Self. Former Lularoe Home Office Employee
?
Roberta Blevins
Self. Former Lularoe Retailer, Trainer
?
Iliana Estarellas
Self. Former Lularoe Designer
?
Courtney Harwood
Self
?
Sam Schultz
Self. DeAnne's Nephew, Former Lularoe Events Director
?
Becca Peter
Self
?
Kenny Brady
Self. DeAnne's Son
?
Jordan Brady
Self
?
Jill Drehmer
Self. Lularoe Retailer, Trainer
?
LaShae Kimbrough
Self. Former Lularoe home Office Employee
?
Jill Filipovic
Self. Journalist
?
Tiffany and Paul Ivanovsky
Self. Former Lularoe Retailers, Coaches
Comments

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…
User reviews
R
rsanek
★ 3.0 / 10
You already know what this film will be and who it is made for; feels very much like preaching to the choir. Surprised that the founders made themselves available for this -- I'm not sure if they were paid or if they thought that being part of the film would soften the blow, but the director and editors did them no favors.
TMDB
Keywords
pyramid schememulti-level marketing
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